Shop Cruelty Free
In our modern world, it's easy to forget the ethical side of where products come from and to turn a blind eye instead. However, if you've decided to actively change your shopping habits to boycott animal testing and experimentation, then we're here to provide you with amazing products that still fit your budget! If you're serious about caring for animals, it's best to go for cruelty-free products only, and our Cruelty-Free collection is designed to help you, whether you’re starting your makeup kit from scratch or adding an item or two, without breaking the bank. All of our products have been accredited by PETA, Choose Cruelty Free (CCF), or Leaping Bunny, so you can rest assured that everything you choose is truly cruelty-free. Whether you’re after cruelty-free makeup, haircare, skincare, or bath and body, there's something here for you, and at great prices too!
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Cruelty Free, articles & community
Recent reviews on Cruelty Free products
Dermalogica Special Cleansing Gel 250ml
I brought this facial cleanser for my mum, who has more mature and quite sensitive skin, and she absolutely loves it! It’s a little pricier than other brands, however I think it does wonders, as it’s improved my mum’s skin. I would say it’s perfect for those who have really sensitive skin, as it doesn’t irritate, but gently cleanses the skin
Weleda Wild Rose Smoothing Night Cream
The scent and hydration you get from this is a dream I use at night and apply a thick layer and massage into my skin and it’s so soothing and really does it’s job.
Weleda Rash Relief Cream
So many uses
I use this as an all over cream if I have a sensitive patch or scratch and for any chafing it works a dream
O&M Original & Mineral
O&M Know Knott Conditioning Detangler Mini 50ml
My hair tends to get a little knotty after washing it and I was in the market for a detangling spray. I was hoping that the formula was going to be a little more hydrating and effective. It smells nice and I like the packaging, but I wouldn't recommend it to anyone with thick or curly hair.