Shop Pureology

Official Stockist of Pureology

Born in California in 2001 with a simple yet powerful idea: To create the very best and purest products for colour-treated hair. Pureology pioneered the “no nasties” movement with their ZeroSulfate® shampoos. Our highly concentrated 100% Vegan formulas with our signature aromatic fragrances give every Pureology client an indulgent experience
with ultimate respect for colour.

Popular Categories

36 products found.
Showing 20 products of 36.

Recent reviews on Pureology products

Pureology Strength Cure Best Blonde Miracle Filler 145mlPureology Strength Cure Best Blonde Miracle Filler 145ml
Pureology Strength Cure Best Blonde Miracle Filler 145ml


This is one of those products for me personally that I really do love because it smells great and it does seem to do some conditioning for my hair but its not a dramatic repairer and I dont see amazing results from it at all. Im happy to spend the money on it as a hair perfume but for those looking for something to completely repair your hair I would suggest using this with a hair treatment like Olaplex or 'Bondi Boost' :) because alone this isnt going to repair/fix.
Pureology Smooth Perfection Shampoo Pureology Smooth Perfection Shampoo
Pureology Smooth Perfection Shampoo

Love it!

I just received the second bottle of this, and I love it.

I have coloured, thin, straight hair and was looking for something that took well care of it all, and especially didn't change my tone.

This miraculous thing does that plus leaves my hair hydrated, soft and easy to untangle. It is pricy and is not a big bottle but still, I think it is worth it and would definitively recommend it.
Pureology Colour Fanatic Pureology Colour Fanatic
Pureology Colour Fanatic

Cannot live without

Cannot live without this. Detangles, keeps hair shiny and protected, smoothes, hydrates, heat protected and helps keep colour for longer. What more do you need? It is pricey but it lasts for such a long time. A bottle lasts me for almost 8 months. Love it!
Pureology Hydrate Superfood Vitality TreatmentPureology Hydrate Superfood Vitality Treatment
Pureology Hydrate Superfood Vitality Treatment

Smells so good!

I love this product. I use it in my mid-length and ends instead of normal conditioner and it does such a good job of keeping my dry ends nourished. And it smells amazing!

What people are looking for the most