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Paula Kent co-founded Redken Laboratories in 1960. As a young actress in the late 1950s, when hair was highly bleached and teased, Paula was challenged with baby fine hair and sensitive skin. On set in Hollywood, she constantly experienced allergic reactions to the products used by hairdressers and makeup artists. She visited dermatologists and hairdressers to find a solution, but no one could explain to her the science behind the products.


In a moment of inspiration, Paula realized that she could help millions of other people who needed gentle, high-performance products – and that professional hairdressers needed to know the chemistry of hair and skin, product ingredients and their relationship to beautiful, healthy hair.


Using $3,000 she earned from appearing in a beer commercial, Paula Kent and her hairdresser, Jheri Redding (forming the name "REDKEN") started Redken with three products and an intensive education program for hairdressers. The formulas were developed based on three principles:


  • Protein technology (since hair is composed primarily of protein)

  • An acidic pH of 4.5-5.5, complementing the natural pH of the hair and skin

  • Products recommended exclusively by licensed cosmetologists in professional salons


With this, Paula Kent revolutionized the professional haircare industry for both stylists and clients. Her pioneering spirit is cherished and she leaves behind a legacy that sustains the brand today.

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Recent reviews on Redken products

Redken No Blow Dry Styling Cream - Medium HairRedken No Blow Dry Styling Cream - Medium Hair
Redken No Blow Dry Styling Cream - Medium Hair

Good product

I recently received this sample in my order and was so excited to use it as heard great reviews have to say for my hair it’s fantastic love it, it took my hair half the time to blow wave and didn’t feel oily or greasy it’s on my wish list
Redken Color Extend Blondage ShampooRedken Color Extend Blondage Shampoo
Redken Color Extend Blondage Shampoo

Great shampoo for blondes

I was gifted this shampoo and it’s the best! I’ve been bleaching my hair for years and it definitely toned down any brassiness and maintains my blonde hair for longer than many other purple shampoos that I’ve tried. I use it with the Redken Colour Extend Conditioner as well.
Redken Extreme MegamaskRedken Extreme Megamask
Redken Extreme Megamask

Love this!

I have been using other products in the Extreme line & have noticed significant hair repair (even my hairdresser commented) so I thought I would give this mask a go. It is very thick but after two uses I can tell it has all but repaired my hair. It feels super soft and is manageable. The ends also don't look as dry!
Redken No Blow Dry Styling Cream - Medium HairRedken No Blow Dry Styling Cream - Medium Hair
Redken No Blow Dry Styling Cream - Medium Hair

Pleasantly surprised

I was pleasantly surprised by this product - I got a sample with my order and I wasn’t expecting much from it, simply because I have very coarse, frizzy and thick hair that’s hard to manage and most products don’t seem to work that well. I also don’t blow dry my hair and prefer to let it air dry - so this product was perfect for me!! Usually my hair would be frizzy no matter what I did to it - but this product made my hair much more smooth and silky as opposed to a frizzy bird’s nest. Really was impressed.

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